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Entries in commercial photography (2)

Wednesday
Jun232010

Die-Bar Chandelier at Tramonto's

I believe in pushing the limits of what I produce when I collaborate on a project. Jockimo was thrilled with my exploration of video for their project @ ING-Direct.

Here we are using a dolly rig to use motion around the Glass Chandelier to give detail to it's form and depth to it's setting at Tramonto's Steak and Seafood.

As with all things technical, the more experience built, the more innovation. In this case I have already identified a few additional methods to improve the quality of the motion for future projects.

No Flash Support?? Check it out here.

Let me know what you think. 

If any photographers are interested in learning more, please leave a comment or question.

Tuesday
Dec082009

Jockimo Glass at ING Direct

I met Tim Czechowski from Jockimo Advanced Architectural Products at the AIA-Minnesota convention recently. I was very impressed with the quality and interesting properties of his glass products. The Following is a product installation in St. Cloud at ING-Direct. If you're in the area and want to see it in person, the wall is in the public cafe.

I believe this is a product type that is given valued by going beyond the static image. So I decided that this is a perfect test case for my DSLR's video capability. Frankly speaking, I'm personally not satisfied with it's video quality yet. I saw a lot of noise and grain even before I started to play with contrast and exposure in post. If I have a client specifically interested in this use, I'll specifically rent better equipment.

However, the video (Viewed at higher quality here) is an example of how to incorporate mixed media for product promotional material using the photographer's eye. 

(Please note, this video is not intended for commercial use. It is only an experiment.)